Achievements & Professional Experience

Professional Experience

Professional & Digital marketing Experience

I’ve had the privilege of working with international clients, gaining experience in digital marketing, e-commerce, and branding. My roles as a Digital Marketing Executive and Freelancer have allowed me to develop strategies and skills that drive results and help businesses grow.

Digital Freelancer

Independent Contractor

Google Ads Management for B2B & B2C
Google Ads Management for E-commerce
Facebook Ads / Meta Ads
Website Audit for Service-based & E-commerce Business
Email Marketing for E-commerce

E-commerce Digital Marketing Executive

Independent Contractor for a Europe Client

Custodian of Sensitive Company Information
Branding & Design
Website Design
Magento 1 & 2 Admin
6 E-commerce Websites
1 Portfolio / Distributor's Website
Product Uploading & Curation (Optimized for Google Ads Policy Compliance and SEO}
Stock Management
Google Merchant & Feeds Management (Product Information Update & Google Ads Policy Troubleshooting)
Google Ads Management
Email Marketing
Product Content Copywriting
Phone & Email Customer Service
Website Audit
Social Media Management

💼 2020 - Present

Trainings & Short Courses

Trainings & Digital Courses

I’ve invested in trainings and courses to grow my skills in marketing, design, and freelancing. These learning experiences have shaped how I approach my work, helping me create meaningful and effective solutions for my clients.

Google Ads Course

by Google Skillshop

Google Ads Search
Google Ads Shopping
Google Ads Video
Google Ads Display
Google Analytics

Google Ads Management

by Ian Baillo

Setting Up Google Ads
Campaign Building
Keyword Research & Strategy
Creating Effective Ads
Audience Targeting
Bidding & Budgeting
Ad Performance & Optimization
Advanced Features & Strategies
Remarketing & Targeting
Trouble Shooting & Account Maintenance
Case Studies & Practical Exercises
Certification & Career Growth

Facebook Meta Ads

by Huwag Kang Tamad University

Introduction to Facebook Ads
Campaign & Assets
Ad Creation & Research
Important Things to Know Before Running an Ads
Ad Testing Structures
Scaling Methods
Advantage + Shopping Strategies
Meta Ads for Shopee Stores
Live Account Optimization
Marketing 101 Behavioural Bias
Creative & Branding

Facebook Meta Ads

by BMM Digital Ltd. London United Kingdom

Business Manager Setup
Ad Account Setup
Broad Targeting
Open Targeting
Detailed Targeting
Lookalike Targeting
Custom & Lookalike Audience
Campaign Objectives
Engagement Campaign
Sales Campaign
Leads Campaign
Pixel Setup / Pixel Helper
Conversion Campaign
Testing & Scaling
Boosting & Retargeting

WordPress & Marketing

by Coursebelt
by Filipino Virtual Assistance Academy

Introduction to WordPress & Marketing
Wordpress Themes & Plugins
Preliminary Setup (Domain, Hosting & SSL Certificates)
The WordPress Dashboard
Posts vs. Page
Creating Pages
Creating Blog Post
Creating Menu
Switching Themes
Plugin Installation
Business Email Generation
Business Email & Gmail Integration

Basic Copywriting Course

by Coursebelt

Introduction to Copywriting
Understanding Your Audience
Copywriting Frameworks (AIDA Model)
Crafting Headlines
Benefits vs. Features
Clarity and Simplicity
Emotional Triggers
Building Trust and Credibility
Writing Effective Calls to Action (CTAs)
Formatting for Readability
Editing and Refining Copy
Practical Exercises and Portfolio Building

Social Media Marketing Framework

by Coursebelt
by Pako's Daycare Center

Introduction to Social Media Marketing
Branding Pillars & Brand Colors
Marketing Framework
Market Research & Competitors Analysis
Crafting a Social Media Strategy
Content Creation Basics
Leveraging Social Media Platforms (Facebook & Instagram)
Writing Engaging Captions & Headlines
Analyzing Performance Metrics (Insights & Analytics)
Paid Advertising on Social Media
Tools & Tips for Social Media Marketing

Graphic Design With Canva

by Coursebelt

Introduction to Canva
Right Mindset of a Graphic Artist
What is Graphic Design
Knowing the Brand
Creating Brand Kit
Using the Right Colors
Using the Right Fonts
Design with Consistency
Avoid Color Discord
Limit Font Usage
Establish Visual Hierarchy
Canva Interface & Features

Branding Framework

by Hubspot Academy
by Pako's Daycare Center

Introduction to Branding
Understanding Brand Identity
Defining Your Target Audience
Crafting a Unique Value Proposition (UVP)
Creating a Memorable Brand Name and Logo
Developing a Consistent Brand Voice and Tone
Building a Visual Identity (Colors, Typography, and Imagery)
Storytelling for Brand Connection
Establishing Brand Guidelines
Positioning Your Brand in the Market
Managing Brand Reputation
Evolving Your Brand Over Time

Freelancing Course

by Surge Marketplace former Filipino Virtual Assistance Academy

General Virtual Assistance
Social Media Management and Marketing
Facebook Ads
SEO Basics, On-Page and Off-Page Optimization
Lead Generation
YouTube Optimization
Email Marketing
WordPress Website Setup
Online Writing and Marketing

Previous Career

Corporate Experience

With 7 years of experience in Administration, HR, and Operations, I’ve learned how to organize processes, manage teams, and handle client needs. This helps me deliver efficient and reliable results for every project.

Administration, HR, and Operations

Corporate Secretary
Willrock Prime Venue Corporation, Boracay Island

Corporate Secretary* Promoted
Administrative Secretary
White Beach and Beyond Realty, Inc., Boracay Island

Administrative Officer* Promoted
Administrative Secretary
Willy’s Beach Hotel, Boracay Island

Human Resource Officer* Promoted
Human Resource Associate
Willy’s Beach Hotel, Boracay Island

Administrative Secretary* Promoted
Front Desk Officer & Cashier
Willy’s Beach Hotel, Boracay Island

💼 Year 2009 - 2016

Education & License

Education & License

My journey has been about growth and learning, and I’m excited to share it with you. With a background in education, I’ve always focused on expanding my skills and striving for excellence, bringing that dedication to everything I do.

From Zero to CEO Training for Independent Professionals

by The Freelance Movement Tribe

- Stage 0 Foundation: Mind Setting
- Stage 1 Optimization
- Stage 2 Earning
- Stage 3 Stability
- Stage 4 Scaling

📚 June 2024 - Present

Entrepreneurship

by Department of Trade and Industry and Go Negosyo

- Entrepreneurial Mind-Setting & Values Formation
- Marketing Mind Set
- Product Development (a. Market Driven Product Development and Innovation b. Market Development and Expansion)
- Business Model Canvas
- Operations Management
- Supply & Value Chain
- Human Resource & Organization Management
- Entrepreneurial Accounting
Taxation
- Business Law (Obligations & Contract)

🎓 Year 2019

Bachelor's Degree in Education

Aklan State University Philippines

🎓 Year 2007

Licensed Professional Teacher

licensed by the Professional Regulation Commission

🏆 Year 2007

AWARDS

Awards & Recognitions

Over seven years in corporate, I was honored with awards that recognized my hard work and dedication. I’m truly grateful for the trust my employer placed in me, and these awards remind me of how much I put into supporting the team and helping the company succeed.

Most Professional Employee

Willy's Beach Club Hotel
Boracay Island Malay Aklan Philippines

Most Dedicated Employee

Willy's Beach Club Hotel
Boracay Island Malay Aklan Philippines

Contact Me

Get a Free Consultation Today

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Hanz Gregorio

Testimonials

What Clients Say About Me

Hanz made Google Ads feel so much simpler for us. She took the time to understand our needs and created campaigns that worked. We’re seeing steady results, and I appreciate her clear communication throughout.

William Adams
William Adams

Business Owner

I was unsure about using Google Ads, but Hanz made the whole process easy to understand. Her campaigns have brought in reliable traffic, and her attention to detail gives me peace of mind.

Kristen Larson
Kristen Larson

E-commerce Business Owner

Working with Hanz has been a positive experience. She’s professional and focused on what works for our business. The campaigns she manages are delivering good results, and we’re happy to have her as part of our team.

Nick Oliver
Nick Oliver

E-commerce Business Owner

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